What Were They Thinking


Volkswagen \ “Thank god cows can’t fly. EOS. Take the weather with you.”

Advertising Agency: Fogel Ogilvy, Israel
Creative Director: Guy Goren
Art Director: Ran Hertz
Copywriter: Neer Perach
Illustrator: Yaniv Shahar
Published: March 2008


Parmalat Malu \ “Born to be a cult.”

Advertising Agency: Publicis Milan, Italy
Creative Directors: Vincenzo Gasbarro, Luca Scotto di Carlo
Art Director: Laura Girola
Copywriter: Gaja Manzini
Photographer: Luigi Fiano
Post production: Vincenzo Gasbarro
Published: March 2009


When I see the McDonalds logo & a cow in the same image burger comes to mind. No milkshake though. All I can think of is cow meat shake.

Advertising Agency: DDB Helsinki, Finland
Creative Directors: Jukka Mannio, Vesa Tujunen
Art Director: Jukka Mannio
Copywriter: Vesa Tujunen
Illustrators: Janne Itäpiiri, Antti Salminen
Other additional credits: Miika Helenius, Jarno Lindblom, Pia Eiro
Published: April 2009


All Bran \ “Help him find the way out.”

Funny but so disgusting.

Advertising Agency: Leo Burnett, Bogotá, Colombia
Creative Director: Francisco Castillo
Copywriter: Daniel Payán
Illustrator: Rafael Fornaris
Published: October 2008


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