Tag Archives: france

Exactly / Well Stockings

This is not the most beautiful ad & the Well logo might make you think you are back in 1986 but…this is a great ad.

Why? I am exactly their target audience & I want their stockings. It is already a given that all stocking brands have many patterns & colors but what is not a given is that they are durable. Actually it is a given that they are not. All I want at this point from the brand is to tell me what I want to hear – These stockings are durable. To the point with both the art & copy.

Advertising Agency: Herezie, France
Creative Director: Andrea Stillacci
Copywriter: Jean-Laurent Py
Art Director: Sebastien Boutebel
Photographer: Bruno Dayan
Other: Marion Liebschutz

Advertisements

Tipp-Ex / A Hunter ____ a Bear

I’m a sucka for plays on youtube.

Here is another cool one from Tipp-Ex

Here it is >

Advertising Agency: Buzzman, France
Creative Director: Georges Mohammed-Chérif
General Manager: Thomas Granger
Copywriter: Tristan Daltroff
Art Director: Louis Audard
Project Mnagers: Bastien Chanot, Antoine Ferrari
TV Producer: Elodie Jonquille
Digital Production Manager : Mélanie Rohat-Meheust
Community Managers: Xavier Le Boullenger, Nicolas Mirguet
Film Production: Eleganz
Producteur: Willy Morence
Réalisateur: Olivier Bennoun
Web Production: Grouek

Comme des Garçons Ad?

“Only a free press can hurt them.
Support our fight”

Hey! This ad is just like this ad (only this time it is for a good cause)

The violent approach might be the Reporters Without Borders’ last resort but the idea here is forced and the visual is a steal.

Advertising Agency : Saatchi & Saatchi Paris, France
Client: Reporters without borders
Creative Director: Christophe Coffre
Art Director: Florian Roussel
Copywriter: Guillaume Blanc
Artistes: Stephen J Shanabrook & Veronika Georgieva
Retoucher: Panit Pundarik
Published: april 2010